EIQ Products are generally not targeted to end-users, as they are infrastructure products, therefore primary customers are major system integrators and platform vendors.

In an effort to minimize cost of sales, WhamTech focuses on selling to major system integrators and platform vendors in government and commercial markets.  Some of these companies are exclusively in either government or commercial markets; others are in both.

With the downturn in the economy and increased government contract oversight and regulations, system integrators and vendors are seeking competitive advantage through lower and more controlled costs, and improved capabilities and performance.

WhamTech has alliance partnerships with major system integrators and a platform company.  It is hoped that public announcements about these alliance partnerships can be made soon.  Each of these companies has billions of dollars in revenue.  WhamTech EIQ Products are seen by each of these companies as important to winning projects and/or company growth.

WhamTech supports alliance partners early on in projects to ensure that the appropriate EIQ Products configuration and capabilities are being used.  WhamTech would work either as a software provider or subcontractor to alliance partners that would in-turn support their customers.  It would be unusual for WhamTech personnel to meet directly with alliance partner customers.  There may also be security clearance barriers that prohibit WhamTech personnel from direct involvement in projects.  WhamTech has established Agile development as part of EIQ Products coding and support cycle, and as such, can support and rapidly respond to alliance partners.

WhamTech target markets are:

• Intelligence and US DoD
  
  
• Healthcare - see HEALTHCARE for more about how WhamTech is addressing major healthcare challenges
  
  
• Financial services, including insurance